/* WEB PROPIA — sistema de diseño */
:root{--tinta:#2B2622;--crema:#FAF7F2;--arena:#F1EAE0;--cobre:#B4694A;--cobre-osc:#96543A;--topo:#6E635A;--linea:#E8DFD4;--ease:cubic-bezier(.22,.61,.36,1)}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
img{max-width:100%;height:auto}
body{font-family:'Inter',sans-serif;background:var(--crema);color:var(--tinta);line-height:1.6;-webkit-font-smoothing:antialiased}
h1,h2,h3,blockquote{font-family:'Space Grotesk',sans-serif;font-weight:500;line-height:1.08;letter-spacing:-0.02em}
h1{font-size:clamp(38px,5.6vw,68px)}
h2{font-size:clamp(28px,3.8vw,44px)}
h3{font-size:22px;font-weight:600}
em{font-style:italic}
h1 em,h2 em,h3 em,.logo em{font-style:normal}
.cobre{color:var(--cobre)}
.wrap{max-width:1160px;margin:0 auto;padding:0 22px}
.wrap-narrow{max-width:760px;margin:0 auto;padding:0 22px}
section{padding:96px 0}
.bg-arena{background:var(--arena)}
.bg-tinta{background:var(--tinta);color:var(--crema)}
.caption{font-size:13px;letter-spacing:.24em;text-transform:uppercase;color:var(--cobre);font-weight:600;display:block;margin-bottom:14px}
.lead{color:var(--topo);font-size:18px;max-width:58ch}
.bg-tinta .lead{color:#CFC6BC}
.center{text-align:center}
.center .lead{margin-left:auto;margin-right:auto}
.mt-1{margin-top:12px}.mt-2{margin-top:24px}.mt-3{margin-top:48px}

/* nav */
header.site{position:fixed;top:0;left:0;right:0;z-index:60;background:rgba(250,247,242,.92);backdrop-filter:blur(14px);border-bottom:1px solid var(--linea)}
.nav{display:flex;align-items:center;justify-content:space-between;max-width:1240px;margin:0 auto;padding:15px 22px;gap:18px}
.logo{font-family:'Space Grotesk',sans-serif;font-size:20px;letter-spacing:.18em;text-decoration:none;color:var(--tinta);white-space:nowrap;font-weight:600}
.logo em{color:var(--cobre)}
.logo small{display:block;font-family:'Inter';font-size:8.5px;letter-spacing:.34em;color:var(--topo);text-transform:uppercase;margin-top:2px;font-weight:400}
.nav-links{display:flex;gap:22px;list-style:none;align-items:center}
.nav-links a{text-decoration:none;font-size:14px;font-weight:500;color:var(--tinta);position:relative;padding:4px 0;white-space:nowrap}
.nav-links a::after{content:'';position:absolute;left:0;bottom:0;width:0;height:1.5px;background:var(--cobre);transition:width .3s var(--ease)}
.nav-links a:hover::after,.nav-links a.activa::after{width:100%}
.btn-wsp-nav{background:var(--cobre);color:#fff!important;padding:10px 22px;border-radius:999px;font-size:13.5px;font-weight:600;text-decoration:none;transition:background .3s;cursor:pointer;white-space:nowrap}
.btn-wsp-nav:hover{background:var(--cobre-osc)}
.btn-wsp-nav::after{display:none!important}
.hamb{display:none;background:none;border:none;cursor:pointer;padding:8px;z-index:70}
.hamb span{display:block;width:24px;height:1.6px;background:var(--tinta);margin:6px 0;transition:all .3s var(--ease)}
@media(max-width:980px){.nav-links{display:none}.hamb{display:block}}
.menu-movil{position:fixed;inset:0;background:var(--crema);z-index:65;display:flex;flex-direction:column;justify-content:center;padding:32px;opacity:0;pointer-events:none;transition:opacity .35s var(--ease)}
.menu-movil.abierto{opacity:1;pointer-events:auto}
.menu-movil a{font-family:'Space Grotesk',sans-serif;font-weight:500;font-size:clamp(30px,8vw,44px);text-decoration:none;color:var(--tinta);padding:10px 0;border-bottom:1px solid var(--linea)}
body.menu-abierto .hamb span:nth-child(1){transform:translateY(7.5px) rotate(45deg)}
body.menu-abierto .hamb span:nth-child(2){opacity:0}
body.menu-abierto .hamb span:nth-child(3){transform:translateY(-7.5px) rotate(-45deg)}

/* botones */
.btn{display:inline-block;padding:15px 34px;border-radius:999px;text-decoration:none;font-size:15px;font-weight:600;transition:all .3s var(--ease);cursor:pointer;border:none}
.btn-primario{background:var(--cobre);color:#fff}
.btn-primario:hover{background:var(--cobre-osc);transform:translateY(-2px)}
.btn-ghost{border:1.5px solid var(--tinta);color:var(--tinta);background:transparent}
.btn-ghost:hover{background:var(--tinta);color:var(--crema)}
.bg-tinta .btn-ghost{border-color:var(--crema);color:var(--crema)}
.bg-tinta .btn-ghost:hover{background:var(--crema);color:var(--tinta)}

/* hero */
.hero{min-height:100svh;display:grid;grid-template-columns:1.05fr .95fr;align-items:center;gap:30px;padding:120px 0 60px;max-width:1240px;margin:0 auto;padding-left:22px;padding-right:22px}
.hero-txt h1{max-width:13ch}
.hero-cta{display:flex;gap:14px;flex-wrap:wrap;margin-top:34px}
.hero-mocks{position:relative;height:640px}
.mock-desktop{position:absolute;right:0;top:40px;width:88%;border-radius:10px;overflow:hidden;box-shadow:0 30px 80px rgba(43,38,34,.25);transform:rotate(1.2deg)}
.mock-desktop .bar{height:26px;background:#E9E2D8;display:flex;align-items:center;gap:6px;padding:0 12px}
.mock-desktop .bar i{width:8px;height:8px;border-radius:50%;background:#CDC3B5;display:block}
.mock-desktop img{width:100%;display:block}
.mock-phone{position:absolute;left:0;bottom:0;width:200px;border-radius:28px;border:7px solid var(--tinta);overflow:hidden;box-shadow:0 24px 60px rgba(43,38,34,.32);background:#fff;z-index:2}
.mock-phone .pantalla{height:400px;overflow:hidden;position:relative}
.mock-phone img{width:100%;display:block;animation:autoscroll 26s linear infinite}
@keyframes autoscroll{0%,8%{transform:translateY(0)}46%,54%{transform:translateY(calc(-100% + 400px))}92%,100%{transform:translateY(0)}}
@media(max-width:920px){.hero{grid-template-columns:1fr;min-height:auto;padding-top:110px}.hero-mocks{height:430px;margin-top:20px}.mock-phone{width:150px}.mock-phone .pantalla{height:300px}@keyframes autoscroll{0%,8%{transform:translateY(0)}46%,54%{transform:translateY(calc(-100% + 300px))}92%,100%{transform:translateY(0)}}}

/* confianza */
.confianza{background:var(--tinta);color:var(--crema);padding:20px 0}
.confianza .wrap{display:flex;justify-content:space-between;gap:18px;flex-wrap:wrap}
.confianza span{font-size:13.5px;letter-spacing:.04em;color:#CFC6BC}
.confianza b{color:var(--crema);display:block;font-size:14.5px}

/* casos */
.grid-casos{display:grid;grid-template-columns:1fr 1fr;gap:34px;margin-top:52px}
@media(max-width:860px){.grid-casos{grid-template-columns:1fr}}
.caso{background:#fff;border:1px solid var(--linea);border-radius:20px;overflow:hidden;text-decoration:none;color:inherit;transition:transform .4s var(--ease),box-shadow .4s var(--ease);display:block}
.caso:hover{transform:translateY(-6px);box-shadow:0 24px 60px rgba(43,38,34,.12)}
.caso .shot{aspect-ratio:16/10;overflow:hidden;background:var(--arena);position:relative}
.caso .shot img{width:100%;height:100%;object-fit:cover;object-position:top;transition:transform .6s var(--ease)}
.caso:hover .shot img{transform:scale(1.03)}
.caso .tag{position:absolute;top:16px;left:16px;background:rgba(43,38,34,.85);color:var(--crema);padding:7px 16px;border-radius:999px;font-size:12px;letter-spacing:.08em;font-weight:600}
.caso .txt{padding:26px 28px 30px}
.caso h3{font-size:24px;margin-bottom:8px}
.caso .dato{color:var(--cobre);font-weight:600;font-size:14.5px;margin-top:10px}
.caso .sub{color:var(--topo);font-size:15px}

/* contadores */
.datos{display:grid;grid-template-columns:repeat(3,1fr);gap:24px;text-align:center}
@media(max-width:700px){.datos{grid-template-columns:1fr;gap:34px}}
.dato-n{font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:clamp(44px,6vw,68px);color:var(--cobre);line-height:1;letter-spacing:-0.02em}
.dato-t{color:var(--topo);font-size:15px;margin-top:8px}
.bg-tinta .dato-t{color:#CFC6BC}

/* pasos / método */
.pasos{display:grid;grid-template-columns:repeat(auto-fit,minmax(220px,1fr));gap:30px;margin-top:52px}
.paso{position:relative}
.paso .num{font-family:'Space Grotesk',sans-serif;font-weight:600;font-size:44px;color:var(--cobre);opacity:.55}
.paso h3{margin:10px 0 8px;font-size:20px}
.paso p{color:var(--topo);font-size:15px}

/* editorial */
.editorial{display:grid;grid-template-columns:1fr 1fr;gap:60px;align-items:center}
@media(max-width:860px){.editorial{grid-template-columns:1fr;gap:30px}}
.editorial .foto img{width:100%;border-radius:18px;display:block}
.editorial h2{margin-bottom:18px}
.editorial p{color:#3D3630;margin-bottom:14px}

/* faq */
details{border-bottom:1px solid var(--linea);padding:20px 4px}
summary{font-family:'Space Grotesk',sans-serif;font-weight:500;font-size:19px;cursor:pointer;list-style:none;display:flex;justify-content:space-between;align-items:center}
summary::after{content:'+';font-size:26px;color:var(--cobre);transition:transform .3s}
details[open] summary::after{transform:rotate(45deg)}
.resp{padding-top:12px;color:var(--topo);font-size:15.5px;max-width:60ch}

/* formulario */
.campo{margin-bottom:18px}
.campo label{display:block;font-size:13px;letter-spacing:.06em;text-transform:uppercase;color:var(--topo);margin-bottom:7px;font-weight:600}
.campo input,.campo textarea,.campo select{width:100%;padding:14px 16px;border:1.5px solid var(--linea);border-radius:12px;background:#fff;font-family:'Inter';font-size:15.5px;color:var(--tinta);transition:border-color .3s}
.campo input:focus,.campo textarea:focus,.campo select:focus{outline:none;border-color:var(--cobre)}
.nota-priv{font-size:12.5px;color:var(--topo);margin-top:10px}

/* oferta */
.oferta{border:2px solid var(--cobre);border-radius:22px;padding:44px 40px;background:#fff;position:relative}
.oferta .cupos{position:absolute;top:-16px;right:28px;background:var(--cobre);color:#fff;padding:8px 20px;border-radius:999px;font-size:13px;font-weight:700;letter-spacing:.06em}

/* cta final + footer */
.cta-final{background:var(--tinta);color:var(--crema);text-align:center;padding:110px 22px}
.cta-final h2{max-width:22ch;margin:0 auto 16px}
footer.site{background:#221E1B;color:#CFC6BC;padding:64px 0 40px;font-size:14.5px}
footer .foot-grid{display:grid;grid-template-columns:2fr 1fr 1fr;gap:44px;max-width:1160px;margin:0 auto;padding:0 22px}
@media(max-width:760px){footer .foot-grid{grid-template-columns:1fr}}
footer a{color:#CFC6BC;text-decoration:none}
footer a:hover{color:var(--crema)}
footer h4{color:var(--crema);font-size:13px;letter-spacing:.18em;text-transform:uppercase;margin-bottom:16px}
footer ul{list-style:none}
footer li{margin-bottom:9px}
.foot-legal{text-align:center;margin-top:48px;padding-top:24px;border-top:1px solid #3A342F;font-size:13px;color:#8F857A}

/* wsp flotante */
.wsp-float{position:fixed;bottom:24px;right:24px;width:58px;height:58px;background:#25D366;border-radius:50%;display:flex;align-items:center;justify-content:center;box-shadow:0 10px 30px rgba(0,0,0,.22);z-index:50;cursor:pointer;transition:transform .3s}
.wsp-float:hover{transform:scale(1.08)}
.wsp-float svg{width:30px;height:30px;fill:#fff}

/* reveals */
.rev{opacity:0;transform:translateY(22px);transition:opacity .7s var(--ease),transform .7s var(--ease)}
.rev.vis{opacity:1;transform:none}
.rev-d1{transition-delay:.08s}.rev-d2{transition-delay:.16s}.rev-d3{transition-delay:.24s}
@media(prefers-reduced-motion:reduce){.rev{opacity:1;transform:none;transition:none}.mock-phone img{animation:none}}

/* hero pagina interior */
.hero-pagina{padding:160px 0 70px}
section[id]{scroll-margin-top:84px}
@media(max-width:640px){footer.site{padding-bottom:104px}}